Numbers get a bad rap for being unsexy. But these days, the vast amounts of data we have offer incredible insight into how our world is evolving. It's a direct pipeline to understanding what the people want, as valuable as gold. In my mission to prove that statistics are cool, I collaborated with data scientists, illustrators, and motion graphics artists to tell the compelling stories behind the numbers.
Project
Illustrated infographics
Role
Creative direction
Producing
To coincide with the 105th edition of the Tour de France, we wrote a timely editorial piece on the booming popularity of Airbnb’s cycling Experiences. Working with a talented studio of illustrators & motion designers, we crafted these animated infographics with a French-inspired color palette, highlighting data like the number of cycling Experiences booked to date or the top three cities with the most popular bike-centric Experiences.
If you guessed that Gangneung, South Korea would be the top trending destination for 2018, you're a clairvoyant genius and could probably make a fortune on Wall Street. For the non-geniuses among us, we created an infographic projecting Airbnb's most popular destinations, listings, and Experiences based on our booking data.
On August 21, 2017, a total solar eclipse passed over the United States for the first time in 40 years, cutting all the way from Oregon to South Carolina. Along that path, Airbnb bookings spiked dramatically, with some guests reserving their homes as far back as 2015. We wrote a story about solar eclipse enthusiasts staying in Airbnbs along the eclipse path and created an interactive map and illustrations to bring it to life.